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Monday Dec 1 2025 08:30
2 min
Sony Bank, the online lending arm of Sony Financial Group, is reportedly gearing up to launch a stablecoin designed to streamline payments across the Sony ecosystem in the United States. According to a Nikkei report, Sony plans to issue a US dollar-pegged stablecoin by 2026, anticipating its use for purchases of PlayStation games, subscriptions, and anime content.
This initiative targets US customers, who represent approximately 30% of Sony Group’s external sales. The stablecoin is expected to complement existing payment methods, such as credit cards, potentially reducing fees paid to card networks.
In October, Sony Bank applied for a banking license in the US to establish a stablecoin-focused subsidiary and has partnered with Bastion, a US-based stablecoin issuer. Sony’s venture capital arm also participated in Bastion’s $14.6 million funding round, led by Coinbase Ventures.
Sony Bank’s stablecoin endeavor in the US coincides with the company’s active involvement in the Web3 space, marked by the establishment of a dedicated Web3 subsidiary in June. In a statement released in May, Sony Bank highlighted that “digital assets utilizing blockchain technology are incorporated into a diverse range of services and business models.”
The statement further emphasized the growing importance of “financial services, such as wallets, which store NFT [non-fungible tokens] and cryptocurrency assets, and crypto exchange providers.” The Web3 unit, later named BlockBloom, intends to cultivate an ecosystem that integrates fans, artists, NFTs, digital and physical experiences, and both fiat and digital currencies.
This stablecoin initiative follows the recent spin-off of Sony Financial Group from Sony Group, with the financial arm subsequently listed on the Tokyo Stock Exchange in September. The move was strategically designed to separate the financial arm’s balance sheet and operations from the broader Sony conglomerate, allowing each entity to concentrate on its specific strategic objectives.
Cointelegraph reached out to Sony Bank for comment regarding the potential US stablecoin launch, but had not received a response at the time of publication.
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